Articles

Stand Out from the Crowd at Festivals & Shows

March 2014

Image Courtsey: Vincent Lim Show Chen / Flickr.comImage Courtsey: Vincent Lim Show Chen / Flickr.com

When you participate in an arts and crafts fair, you will be surrounded by other vendors selling similar wares. You need to figure out a way to increase your visibility so the consumers come to you and not your competitor. Don’t get lost in the crowd by not putting the same amount of effort into your booth aesthetics as you do your merchandise.

First and foremost, be nice. If you aren’t projecting a positive attitude, your potential customers will walk right on by. The moment you see someone stop to catch a glimpse of what you are selling you should immediately engage them. Even something as simple as a hello with a genuine smile is enough to draw them closer. If you have a good sense of humor, this would be a good time to put it to good use.

The best way to draw their eyes to you is to implement color into your booth. You want to draw their attention away from other vendors, so take advantage of bright colors that will complement the items you have for sale. Don’t get stuck in the habit of using white tables and display clothes. The majority of other vendors will have them as well, so with a colorful table or canopy, you will be more likely to bring their attention in the right direction: yours.

It would also be a good idea to have a large sign with your name or your business’s name. Put your artistic skills to good use and create an eye-catching display that not only lets the customer know you are talented with a simple glance, but also lets them know who they are buying from. If possible, you could also include an image of your most popular product as well.

Considering how busy craft shows can be, it wouldn’t be a bad idea to employ the help of a friend or partner. While you man the table and process sales, they can stand out in front to draw people in with conversation or tidbits of information about your products. They can also answer any questions your potential customers may have while you are busy running the register.

A craft fair can be a hectic, yet rewarding, experience. If this is your only source of income, you should do everything in your power to draw as many customers to you over the many competitors that you can. More customers will result in more money, and who doesn’t want that?

Comments

This is very useful information. I would like to do fairs and festivals this summer and looking for anything within a 40 mile radius of Chambersburg, PA.

By Esther on March 13, 2014

Hi if you have any space let me know please,, I live in San Diego my phone 915 996 0192

By erika vizcarra on March 27, 2014

Hi, I’m an artist interested in any fairs or festivals in a 30 mile radius of Corona, Ca. which would include art. Thank you so much.

By Mary Z. Novak on April 8, 2014

Hi,i am craftsman decorator,i live in africa,BENIN my country and interesthng in any fai$ or festival in july state North Carolina and i will come to exhibit african art .thanks you so much.

By GBEDEMIN A. Martin on April 12, 2014

Hello, my name is Rose and I am interested in fairs 40 miles radiant. I deal with SOLAR PANEL (FREE CONSULTATION, FREE INSTALLATION, FREE SERVICE), GREEN RENEWABLE ENERGY. IF ANYONE INTERSTED, CALL ME AT 845-234-9525

By raleand on April 15, 2014

Hello
Im a Vendor. I work with Sports Drink, Smoothies and Energy Drinks. I would like to set a table. Can you please provide what other information I need.

By Carmen Williamson on April 18, 2014

Hello
I am a crafter that lives in maryland. I paint beautiful scenes and flowers and cute sayings on on all types of drinking glasses, pitchers even plates. I do alot of special orders for people who want gifts and it to be personal. They are truly more fun.
thanks, jennifer april.28

By mrosebud on April 28, 2014

I am a Silpada Designs Jewelry Representative.  I sell one of the most respected, high -quality jewelry in the Sterling Silver market.  It is all handcrafted .925 Sterling Silver jewelry with a lifetime guarantee.  I am interested in any fairs and festivals within a 50 mi. radius of Wichita Ks.  316-253-0926

By Shelley Donalson on May 12, 2014

Vintage statement jewelry

Live in Va near Dc area.  Interested in shows in and around.

By Vintagemomarm on June 1, 2014

I am re-entering the exhibit/fair arena after a number of years of family health issues. I am interested in Maryland at present; within 15/20 miles of College Park MD. I am a proficient crocheter and fabric art designer.

Any help and leads are welcomed!

By Catmalita Howard on June 3, 2014

BILLY FROM HOUSTON,TEXAS,WHAT ABOUT THE FOOD VENDORS.CAN YOU PROVIDE ME WITH MORE INFORMATION
  BILLY ON JUNE 04,2014
        THANK YOU

By BILLY HADNOT on June 4, 2014

I am an independent consultant for Zeal for life wellness and weight management drinks. Which events would you recommend I place a booth jn.

By Cheryl henriksen on June 6, 2014

Getting ready for my 1 st show, any help or hints would be appreciated.
Live in S.E. Michigan.
Your web page is very informative..

By Chris Parks on September 13, 2014

Hi,I am a professional artist,Would love to know were and when the upcoming arts events will take place in advance,Because i want to show and sell my beautiful paintings to customers in my local area or my home town.

By Stephany Causey on September 26, 2014

Hi, I make jewelry and I am interested in craft shows within a 50 mile radius of Marshfield, MO.  Thanks for your helpful articles.

By Sue Stanley on September 27, 2014

By suestanley4 on September 27, 2014

Hello My name is Yolanda, and I have some really nice bags to sell looking for events in the DC and Maryland also some parts of Delaware, but new to this so any suggestions are welcome

By Ymitchell on October 6, 2014

Iam a vendor I stay in Tacoma Washington I deal with Batics Beads from Africa & Banana fiber arts needs shows in Tacoma area.Tel 4435003083 Peter

By Art Heritage center on October 16, 2014

Is anyone home?! Why I am only getting search results for 2013?

By Laureen on October 20, 2014

Hello, I’m a face painter and balloon artist and I would like to set up a tent for future events. What do I have to do?

By Sandra R. Medina on November 13, 2014

Hie,  my name is Helen Dineo from South Afica representing Helen D’s Art and Craft. we manufacture beautiful handmade craft and South African beads. please send me a calander of up coming exhibitions and shows in Mexico.
Thanks
005511949883641

By Helen Dineo on February 1, 2015

Please let me know what I need to set up for the next show in April. Please send me how tos and all sorts of info.

By Lynn Price on March 13, 2015

Interested in festival for Tx. I am a crafter. I have crochet bags, jewelry, afghans, hats and bridal bouquet. Boutonieres and corsages.

By brie on March 17, 2015

I sell custom-made jewelry in the Birmingham, AL area. I am interested in venues within a 50 mile range.  Any information would be greatly appreciated.  Thank you!

By Becky

By beckymurr on April 2, 2015

I am an Independent Miche Representative as well as Snap - It Jewelry.
I am interested in events in Louisville Ky, Elizabethtown Ky and Bardstown Ky
Please send me an email with dates and times of your events. Thank you.

By Lasheila Morris on April 8, 2015

I am a partylite consultant . I am interested in doing any events and vender. I am starting out in a new area and would like to get my business known. if you could either email me at (JavaScript must be enabled to view this email address) or 6033727896.. I live in Newport NH. I am willing to travel 35 miles…    Thank You :)    By Amanda on April 18th 20015

By fun with candles parrtylite on April 18, 2015

I sell pink zebra and would love to do any vendor show with in 50 miles

By Heidi Mckendree on May 8, 2015

I have plenty of things to sell Avon, Tastefully Simple, Crafts and photographs that include pillows, mouse pads, puzzles, blankets, cards, cups, key chains just to namea few.  I am looking for a location to be a vendor.  May 13th, 2015@

By Brenda Watson on May 13, 2015

Looking for a June show for a newbie to craft shows.  I sell children’s clothing w/ruffled bloomers.  I live in Metro Atlanta. Is there anything within a 50 mile radius for starters?

By Martha Baxter on May 13, 2015

Hi, I am looking for a craft show in Boston
I make wooden ear rings

By Bernice on May 22, 2015

I am an Independant distributor for Itworks Global. I sell ultimate body applicators,facials,vitamin supplements.  It is a network marketing program where opportunity is promoted for future distributors and loyal customers. What kind of venues would you recommend?

Debbie Trimble
June 14, 2015

By dnakelly0415 on June 14, 2015

Hello I sell jamberry nail wraps and other jamberry products!  Would love vendors within 40 miles of Garden City KS. Any help would be appreciated.  Thank you!!

By Debra Smith on June 15, 2015

I just started doing jamberry nails, I’m very excited but new at it all. I live in N. Las Vegas and any help I can get I would greatly appreciate! !  My sister is Debbie from KS and we’re were giving this a green light go! They’re products are amazing and the best out there without spending a fortune! !  Thank you

By Rebecca Rawling on June 15, 2015

thank you very much,this information is going to help me a lot.

By CarinaSoria on July 6, 2015

Hi my name is valda cox
My # 757-372-5451 I’m interest In events 90 miles me I am a
I sale RTPR I also do crafts

By Valda cox on September 29, 2015

Hello my name is Melissa Dare and I am an Independent Artist with South Hill Designs jewelry.  I am interested in events within a 60 mile radius of San Jose, California.  Any help would be greatly appreciated.  Thank you.

Kind Regards,
Melissa Dare

By Melissa Dare on October 11, 2015

Hi can you please let me know how I can attend any fair in bergan county event thank you

By joyce on October 15, 2015

Thank very much

By Carmen del Valle on October 23, 2015

Hi, I am new to this site. I make and sell beaded jewelry. Any suggestions for setting up my booth would be greatly appreciated. I live in a small town in East Texas (Sulphur Springs). Events: will travel up to 100 miles as long as traveling westward.

Thank you,
By Kathie Ward on November 13, 2015

By kathie.ward1@suddenlink.net on November 13, 2015

Hi I have a food cart in Colorado can you tell me how I get into these events. Summer is coming and I am ready   (JavaScript must be enabled to view this email address)

By Mike Morgan on February 28, 2016

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